{"id":2423,"date":"2021-04-07T14:18:58","date_gmt":"2021-04-07T12:18:58","guid":{"rendered":"https:\/\/www.paolopetrilli.it\/azienda\/"},"modified":"2025-11-05T12:07:42","modified_gmt":"2025-11-05T11:07:42","slug":"the-company","status":"publish","type":"page","link":"https:\/\/www.paolopetrilli.it\/en\/the-company\/","title":{"rendered":"The Company"},"content":{"rendered":"

[vc_row full_width=”stretch_row_content_no_spaces”][vc_column][vc_single_image image=”2179″ img_size=”full” alignment=”center”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column]

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<\/div><\/div>[\/vc_column][\/vc_row][vc_row css=”.vc_custom_1530089427958{margin-bottom: 70px !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs”][\/vc_column][vc_column width=”2\/3″][vc_custom_heading text=”PAOLO PETRILLI\u2019S METHOD AND PRODUCTION CHAIN” use_theme_fonts=”yes” css=”.vc_custom_1628675732953{margin-bottom: 35px !important;}”][vc_column_text]The connection to the land is strong: we grow using organic farming methods since 1988 in Motta della Regina, an ancient settlement located here, in Lucera.
\nWe have retrieved some native varieties of seed, gave up too much yield per hectare and the use of chemicals, to develop a sustainable production system, in wich exploit the natural fertility of the land and encouriage biodiversity of the environment.
\nIn addition to tomatoes and grapes, we produce organic durum wheat.
\nWe are committed at all stages of production and in the choice of our partners, while maintaining the highest levels of quality and safety.[\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][vc_section full_width=”stretch_row_content” css=”.vc_custom_1762340849207{margin-bottom: 80px !important;padding-top: 50px !important;background-image: url(https:\/\/www.paolopetrilli.it\/wp-content\/uploads\/2025\/11\/K3A84068.png?id=5557) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”nomobile”][vc_row][vc_column width=”1\/2″ offset=”vc_hidden-sm vc_hidden-xs”][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1626956669689{margin-top: 600px !important;padding-left: 15% !important;background-color: #ffffff !important;}” offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”70px”][vc_custom_heading text=”ENVIRONMENT” use_theme_fonts=”yes” css=”.vc_custom_1761306694667{margin-bottom: 35px !important;}”][vc_column_text css=”.vc_custom_1761307013776{padding-right: 30% !important;}”]<\/p>\n

We grow and process tomatoes, durum wheat, and grapes.
We have been practicing organic farming since 1988.
\nWe started when organic agriculture had neither a market nor subsidies, it was a choice driven by ideals. A true revolution compared to the past.
\nWe naturally restore the nitrogen essential for soil fertility through green manuring with legumes and the incorporation of cereal and winter vegetable residues.
\nEven during tomato processing, nothing goes to waste: unripe berries, overripe fruits, skins, and seeds are returned to the fields as soil amendments, giving back to the earth what it gives to us.
\nWe have revived native tomato varieties less productive but far tastier than industrial ones.
We grow durum wheat selected for its quality and, for our wines, we cultivate only native grape varieties, mainly Nero di Troia, typical of Northern Apulia.<\/p>\n

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We grow and process tomatoes, durum wheat, and grapes.We have been practicing organic farming since 1988. We started when organic agriculture had neither a market nor subsidies, it was a choice driven by ideals. A true revolution compared to the past. We naturally restore the nitrogen essential for soil fertility through green manuring with legumes and the incorporation of cereal and winter vegetable residues. Even during tomato processing, nothing goes to waste: unripe berries, overripe fruits, skins, and seeds are returned to the fields as soil amendments, giving back to the earth what it gives to us. We have revived native tomato varieties less productive but far tastier than industrial ones. We grow durum wheat selected for its quality and, for our wines, we cultivate only native grape varieties, mainly Nero di Troia, typical of Northern Apulia.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row_content” css=”.vc_custom_1626957017148{margin-bottom: 80px !important;padding-top: 500px !important;background-image: url(https:\/\/www.paolopetrilli.it\/wp-content\/uploads\/2021\/07\/chiara03.jpg?id=1826) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”nomobile”][vc_row][vc_column width=”1\/2″ css=”.vc_custom_1626957002004{padding-right: 15% !important;padding-left: 15% !important;background-color: #ffffff !important;}” offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”70px”][vc_custom_heading text=”GREEN ENERGY AND SUSTAINABILITY” use_theme_fonts=”yes” css=”.vc_custom_1761309887251{margin-bottom: 25px !important;}”][vc_column_text css=””]<\/p>\n

We use only energy produced by a photovoltaic system installed on our rooftops, which fully covers our energy needs.
\nWe have planted three hectares of oaks and Mediterranean scrub to recreate the historical landscape of the Tavoliere area, restore biodiversity, protect native species and their habitats, absorb carbon dioxide, and generate oxygen.
\nWe deliberately keep our crop yields low, this ensures the highest quality of raw materials while also minimizing the use of water and natural fertilizers.
\nAn agrometeorological station monitors temperature, rainfall, humidity, and wind, allowing us to optimize crop protection treatments.
\nOur tractors are equipped with satellite-guided<\/strong> systems that improve precision in fieldwork, reducing the use of seeds, fertilizers, and fuel.
\nWe irrigate our tomato fields with a dual drip system<\/strong>, which significantly reduces water consumption.
\nThese innovations make a tangible contribution to reducing CO<\/strong>\u2082 emissions and water usage<\/strong>.<\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/2″ offset=”vc_hidden-sm vc_hidden-xs”][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row_content” css=”.vc_custom_1626959345007{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_row full_width=”stretch_row_content_no_spaces”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_single_image image=”2181″ img_size=”full” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_custom_heading text=”GREEN ENERGY AND SUSTAINABILITY” font_container=”tag:h2|text_align:right” use_theme_fonts=”yes” css=”.vc_custom_1761307087624{margin-bottom: 25px !important;}”][vc_column_text css=””]We use only energy produced by a photovoltaic system installed on our rooftops, which fully covers our energy needs. We have planted three hectares of oaks and Mediterranean scrub to recreate the historical landscape of the Tavoliere area, restore biodiversity, protect native species and their habitats, absorb carbon dioxide, and generate oxygen. We deliberately keep our crop yields low, this ensures the highest quality of raw materials while also minimizing the use of water and natural fertilizers. An agrometeorological station monitors temperature, rainfall, humidity, and wind, allowing us to optimize crop protection treatments. Our tractors are equipped with satellite-guided<\/strong> systems that improve precision in fieldwork, reducing the use of seeds, fertilizers, and fuel.
\nWe irrigate our tomato fields with a dual drip system<\/strong>, which significantly reduces water consumption. These innovations make a tangible contribution to reducing CO<\/strong>\u2082 emissions and water usage<\/strong>.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row full_width=”stretch_row_content_no_spaces”][vc_column][vc_single_image image=”2182″ img_size=”full”]

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We believe in business ethics and social responsibility. We respect individual rights, strive to engage and motivate the people who work with us, ensure workplace safety, maintain strong relationships with partners and customers, and nurture a deep connection between our company and the local community.
\nWe value the dignity of work and our deep roots<\/strong> in the region<\/strong>. All<\/strong> the people involved in tomato processing come from Lucera or nearby towns. Many of the women who started working with us back in 1989 are still part of our team now joined by their daughters, granddaughters, cousins, and friends, all connected by family ties and by a shared tradition of homemade preserves.
\nTwo sons and a grandson of our long-standing production manager also continue to work with us. Each department operates with full autonomy and responsibility<\/strong>, thanks to a clear delegation of roles and competencies across management, field operations, and processing.<\/p>\n

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Tomatoes, pasta, and wine are essential components of the Mediterranean diet. Our products embody contemporary trends in food and cuisine, based on pure, authentic ingredients, transforming simple, wholesome foods into something truly extraordinary.<\/p>\n

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<\/div><\/div>[vc_custom_heading text=”THE COMPANY” use_theme_fonts=”yes” css=”.vc_custom_1628675862636{margin-bottom: 35px !important;}”][vc_column_text]Our history, year after year.[\/vc_column_text]
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1000<\/h2>\n

La Motticella, or Motta della Regina, is an ancient settlement that appears on maps dating back to before 1000 A.D.. It is located in the countryside of Lucera, a pre-Roman city in northern Puglia allied with Rome against the Samnites, the seat of the court of Frederick II and the capital of Capitanata until 1806.<\/p>\n

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1500<\/h2>\n

In the Middle Ages it was a rest stop along the road between Lucera, in the hinterland, and Lesina, a Venetian outpost on the Adriatic; later it became a fiefdom of the Caropresa, Zunica and Serra di Cassano families.<\/p>\n

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1700<\/h2>\n

The whitewashed \u2018masseria\u2019, a fortified farmhouse typical of this region, was built, along with a church, dormitories for farm labourers, stables, storage pits for wheat and a primary school, which closed in the 1960s. In the early 1900s the company was acquired by Paolo Petrilli, the grandfather of the present-day owner, using the dowry of his wife, Teresa, and merged with the neighbouring family farm.<\/p>\n

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1988<\/h2>\n

Paolo Petrilli appreciated the importance of sustainable farming and believed it was essential to use the land in a different way for the sake of future generations. He decided to convert to organic farming methods that didn\u2019t pollute the soil or air, and that rejected the use of pesticides and weedkillers. This was the start of the Paolo Petrilli farm company.<\/p>\n

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1990<\/h2>\n

La prima trasformazione dell\u2019azienda: i pomodori. Al principio si coltivavano solo ceppi autoctoni recuperati da Paolo Petrilli in paese, a Lucera, poi nel tempo sono state introdotte variet\u00e0 poco produttive di aziende sementiere italiane. Le rese sono volutamente molto basse per esaltare la qualit\u00e0 della materia prima. Tutte le fasi della produzione sono manuali: coltivazione, raccolta, lavorazione, confezionamento e monitoraggio costante della qualit\u00e0.<\/p>\n

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1997<\/h2>\n

The Petrilli family decided to make the farm estate their home, and not just their place of work, so that they could be fully engaged in the farming revolution on their land.<\/p>\n

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1998<\/h2>\n

Le vigne produttive sono spiantate e si ripianta su terra povera, sul poggio dell\u2019azienda, intorno ai fabbricati, su terreno calcareo, a 300 metri di altitudine. Viene innestato a mano del piede americano debole, il 420A, solo con variet\u00e0 autoctone. Nel 2002 la prima vendemmia.<\/p>\n

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2015<\/h2>\n

Viticultural zoning and radical changes in the wine-making process. High-tech fermentation methods, steel, temperature control, mechanical pump-over, and micro-oxygenation are dismissed in favour of wooden barrels, spontaneous fermentation, manual pressing: no intervention, no selected yeasts, no chilling, no oxygen, all natural. A return to the winemaking of the 1930s.<\/p>\n

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2016<\/h2>\n

After years of variety testing, our wheat has the best possible features to produce pasta of the highest quality: scent, protein content, gluten characteristics. Thus, the first pasta by Azienda Agraria Paolo Petrilli is born.<\/p>\n

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2021<\/h2>\n

The first crop of the Senatore Cappelli wheat is completed and blended with the Hathor variety to improve the taste and nutritional values of the pasta.<\/p>\n

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Today<\/h2>\n

Now, as then, we produce tomatoes, pasta, and wines artisanally, using only our raw ingredients and organic farming methods.<\/p>\n

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\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>[vc_empty_space height=”80px”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column offset=”vc_hidden-lg vc_hidden-md”][vc_tta_accordion style=”flat” shape=”square” color=”orange” active_section=”1″][vc_tta_section title=”1000″ tab_id=”1626957566448-52aa19f3-5939″][vc_single_image image=”2125″ img_size=”full”][vc_column_text]La Motticella, or Motta della Regina, is an ancient settlement that appears on maps dating back to before 1000 A.D.. It is located in the countryside of Lucera, a pre-Roman city in northern Puglia allied with Rome against the Samnites, the seat of the court of Frederick II and the capital of Capitanata until 1806.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”1500″ tab_id=”1626957648880-d3578ec5-762e”][vc_single_image image=”2126″ img_size=”full”][vc_column_text]In the Middle Ages it was a rest stop along the road between Lucera, in the hinterland, and Lesina, a Venetian outpost on the Adriatic; later it became a fiefdom of the Caropresa, Zunica and Serra di Cassano families.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”1700″ tab_id=”1626961368243-3859b150-c048″][vc_single_image image=”2127″ img_size=”full”][vc_column_text]The whitewashed \u2018masseria\u2019, a fortified farmhouse typical of this region, was built, along with a church, dormitories for farm labourers, stables, storage pits for wheat and a primary school, which closed in the 1960s. In the early 1900s the company was acquired by Paolo Petrilli, the grandfather of the present-day owner, using the dowry of his wife, Teresa, and merged with the neighbouring family farm.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”1988″ tab_id=”1626961392463-d1d1251e-c0bb”][vc_single_image image=”2128″ img_size=”full”][vc_column_text]Paolo Petrilli appreciated the importance of sustainable farming and believed it was essential to use the land in a different way for the sake of future generations. He decided to convert to organic farming methods that didn\u2019t pollute the soil or air, and that rejected the use of pesticides and weedkillers. This was the start of the Paolo Petrilli farm company.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”1990″ tab_id=”1626961416096-ac2047ef-e239″][vc_single_image image=”2076″ img_size=”full”][vc_column_text]The company’s first transformation: tomatoes.\u00a0In the beginning, only native crops retrieved in Lucera by Paolo Petrilli are grown. Over time, less fruitful varieties from Italian seed industries are introduced.\u00a0The yields are deliberately low to enhance the quality of raw ingredients.\u00a0All production phases are carried out manually: growing, harvesting, processing, packaging, and continuous monitoring of the quality.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”1997″ tab_id=”1626961491231-abf15c17-130d”][vc_single_image image=”2129″ img_size=”full”][vc_column_text]The Petrilli family decides to settle permanently on the estate to fully embrace their agricultural revolution.\u00a0The buildings are renovated using recyclables materials and traditional building techniques. Oaks and Mediterranean scrubs are planted to recreate the ancient natural landscape.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”1998″ tab_id=”1626961522284-6a40f054-0038″][vc_single_image image=”2200″ img_size=”full”][vc_column_text]The vineyards are uprooted and re-planted on the poor soil containing limestone located at the top of the estate hill, at an altitude of 300 metres.\u00a0The 420A, a low-vigor American rootstock, is hand-grafted on local varieties only.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”2015″ tab_id=”1626961561966-4704e8a2-7ba2″][vc_single_image image=”2201″ img_size=”full”][vc_column_text]Viticultural zoning and radical changes in the wine-making process. High-tech fermentation methods, steel, temperature control, mechanical pump-over, and micro-oxygenation are dismissed in favour of wooden barrels, spontaneous fermentation, manual pressing: no intervention, no selected yeasts, no chilling, no oxygen, all natural. A return to the winemaking of the 1930s.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”2016″ tab_id=”1626961584029-9d736143-456a”][vc_single_image image=”2077″ img_size=”full”][vc_column_text]After years of variety testing, our wheat has the best possible features to produce pasta of the highest quality: scent, protein content, gluten characteristics. Thus, the first pasta by Azienda Agraria Paolo Petrilli is born.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”2021″ tab_id=”1628686232879-1e05f298-cc8f”][vc_single_image image=”2195″ img_size=”full”][vc_column_text]The first crop of the Senatore Cappelli wheat is completed and blended with the Hathor variety to improve the taste and nutritional values of the pasta.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=”Today” tab_id=”1627036797999-013f1eb5-62b5″][vc_single_image image=”2379″ img_size=”full”][vc_column_text]Now, as then, we produce tomatoes, pasta, and wines artisanally, using only our raw ingredients and organic farming methods.[\/vc_column_text][\/vc_tta_section][\/vc_tta_accordion][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row full_width=”stretch_row_content_no_spaces”][vc_column][vc_single_image image=”2179″ img_size=”full” alignment=”center”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1530089427958{margin-bottom: 70px !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs”][\/vc_column][vc_column width=”2\/3″][vc_custom_heading text=”PAOLO PETRILLI\u2019S METHOD AND PRODUCTION CHAIN” use_theme_fonts=”yes” css=”.vc_custom_1628675732953{margin-bottom: 35px !important;}”][vc_column_text]The connection to the land is strong: we…<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2423","page","type-page","status-publish","hentry"],"yoast_head":"\nTypical Apulian Bio Products Producers - Paolo Petrilli Farm<\/title>\n<meta name=\"description\" content=\"We have been producers of Typical Apulian bio Products since 1988. Biodiversity have always been our guidelines for quality production.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.paolopetrilli.it\/en\/the-company\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Typical Apulian Bio Products Producers - Paolo Petrilli Farm\" \/>\n<meta property=\"og:description\" content=\"We have been producers of Typical Apulian bio Products since 1988. Biodiversity have always been our guidelines for quality production.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.paolopetrilli.it\/en\/the-company\/\" \/>\n<meta property=\"og:site_name\" content=\"Paolo Petrilli\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/aziendagraria.paolopetrilli\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T11:07:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.paolopetrilli.it\/wp-content\/uploads\/2021\/07\/RIZ0860-copia-1024x614.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"614\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"17 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.paolopetrilli.it\/en\/the-company\/\",\"url\":\"https:\/\/www.paolopetrilli.it\/en\/the-company\/\",\"name\":\"Typical Apulian Bio Products Producers - Paolo Petrilli Farm\",\"isPartOf\":{\"@id\":\"https:\/\/www.paolopetrilli.it\/#website\"},\"datePublished\":\"2021-04-07T12:18:58+00:00\",\"dateModified\":\"2025-11-05T11:07:42+00:00\",\"description\":\"We have been producers of Typical Apulian bio Products since 1988. 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